Phil Gibson - Marketing | Building Brand Experience
Phil Gibson - Marketing | Building Brand Experience

A Tenacious Game Changing Visionary inspiring innovation and award winning digital brands in complex global organizations.  Highly flexible with a track record of restructuring underperforming marketing operations into thriving growth engines with accelerated revenue, market share gains, and ROI.  Insightful listener adept at motivating technology driven organizations to collaborate in passionate customer teams on content development, user experience, and communications.

 

Digital alchemist guiding strategic planning with hands-on execution, transforming approach of sales, marketing, IT, and distribution.



Experience Summary

  • 5 years in major account sales: each grew from single digits to ~$30M in 18 months
  • 5 years running $150M business units followed by running marketing for the Americas' channel (~$650M in those days)
  • 15 years running internet user experience and corporate marketing for National Semiconductor
  • 1 year with the TI acquisition leading the corporate integration team for product marketing, SaaS WEBENCH services, and people integration
  • 3 years rebuilding the Infineon Technologies go-to-market, publishing, tools, and Web infrastructure
  • For a complete history of achievements on the internet, see https://web.archive.org/web/20110615083257/http://www.national.com/en/corporate/Phil_Gibson.html

 

Experience Summary
Tenacious Game Changing Visionary
Phil Gibson SVP Mkt-Dig Mkt Exec.docx
Microsoft Word document [23.3 KB]

I'D ENJOY TALKING TO YOU ABOUT NEW BUSINESS OPPORTUNTIES

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This Web site is aimed at capturing some of the basic concepts I use when creating integrated marketing programs and leveraging the internet.

 

 Phil Gibson ©2016

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